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Once viewing commences you realize the
size of the space you are paying for and then there's
travel-forget living in the centre! But London doesn't
need to be hell. The problem is focus. "I'd advise them
to be 100% committed to being an artist", says Natasha
Smith, Public Programmes administrator at the Hayward
gallery. This is not just a problem for ex-students,
many already established artists finding it hard to
survive as artists in areas all across the country and
are moving to London for a new life however this creates
another problem ."The large number of artists/art-students
in London is fantastic in one way but also results in
considerable competition when you're trying to get your
work shown or even finding a studio space". With some
of the best art schools in London itself and with art
schools such as Goldsmiths and Chelsea using well known
practising artists as part time tutors, those graduating
in London, graduate with connections and with the guarantee
that Mr Saatchi will be attending your end of year show.
For anyone trying to enter the circle from outside there
are no such advantages. The high costs means many end
up getting full time jobs to pay the rent leaving them
little time to concentrate on there art "I graduated
with a first but somehow the need for earning money
took precedence over my artistic ambitions. I am rectifying
this but I truly regret that it has taken me so long"
Natasha Smith studied in London at the Slade and left
college in 1997. Due to heavy debts and a bank manager
not impressed with the artistic approach to finances
she quickly found a full time job and started evening
classes to learn skills that would help get a better
job "This I then did, but that job (not in the arts
either) was also full-time with a very heavy workload
so I ended up doing lots of (unpaid) overtime. I finally
gave up full-time work in December 2001." Now working
part-time at the Hayward, Natasha Smith finally has
the time to persue her goal of being an artist. "Getting
a part-time job at the Hayward in 2002 was definitely
a positive step as at least I was meeting curators,
artists etc again." However the full time jobs meant
that she could afford to part buy a housing association
flat which means she can work part time as the rent
is cheap. "All in all, I know that if I want to be successful
as an artist I need to be extremely committed and keep
working hard despite financial or other difficulties,
but this isn't always easy of course!".
For those who have not yet an MA, The
Royal Academy is one way to get around the problem.
Doing an MA at The Royal Academy is for the select few
only but if you can get in then accommodation and art
materials allowance are paid for and the name is priceless.
For outsiders London will always be difficult to break
into but if you want it enough then you can make it
happen. Making sure your job is within the creative
industries gives you instant connections and makes work
more interesting. Setting up your own shows is a must
wherever you are in order to get noticed by the larger
galleries but remember that shows must be up for over
2weeks and preferably the longer the better to get a
good chance of not getting rejected by the reviewers
of Time Out. For the exhibition space try looking at
the adverts on the whitechapel notice board. Accept
that you're going to have to market yourself even if
that seems a bit unappealing!
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